Italy Beer Week
Italy Beer Week represents the evolution of Craft Beer Week, which had been the foremost national celebration in the sector for a decade.
For many Italians, craft beer is no longer a new discovery, instead, it has become an integral part of their lives. Drinkers’ awareness has grown, as has the number of enthusiasts. While quality beer has entered the daily life of many drinkers, there remains ample opportunity to expand its reach to a wider audience.
Italy Beer Week continues to support the rise of the Italian beer movement, involving different realities nationwide, such as breweries, pubs, beer shops, restaurants and associations. The goal is to ignite curiosity among newcomers while keeping the interest of existing craft beer enthusiasts.
The event not only promotes the cultural significance but also the convivial aspect of craft beer, which they believe serves as the essence of the community.
If you don’t know craft beer yet, this is the right opportunity to do so. During this week, you will find many initiatives throughout Italy. See the list of events here.
Cheer to a vibrant celebration of craft beer culture and stay updated with the latest news on the official website www.italybeerweek.com
Featured Image from Kazuend
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